Brand & Social Media Strategy
Client goals: Staying up to date with the latest trends on social media, establish consistent branding and Instagram strategy and build a stronger relationship with prospective and returning clients.
With more than a decade of experience as an award-winning real estate advisor, Shawn Anderson PREC* has sold some of the most beautiful and luxurious properties in Vancouver. As a Licensed Realtor, Shawn specializes in the sales of residential land, detached homes, townhomes, apartments/condos and new construction.
For over a decade, Shawn has worked with clients to achieve their real estate objectives. This is evident from an impressive track record of hundreds of millions of dollars worth of real estate marketed and sold.
Shawn approached me several months ago to develop his brand and marketing strategy on Instagram to reflect his achievements and his expertise online.
Deliverables
- Created branding guideline
- Created an Instagram strategy
- 13-18 social media posts
- Creative assets such as Instagram Stories and custom social media graphics
- Weekly & monthly reporting
- Strategy assessment & tweaking
Performance Insights
- 30% month-over-month increase in followers
- 3-4% average monthly Engagement Rate
- Consistent monthly post Saves & Shares
- Consistent branding, messaging, and visual aesthetics
